Has programmatic delivered its fair share to both publishers and buyers?

10.10.19 11:10 AM Comment(s) By Michael Kokernak

Programmatic Advertising OTT ads advertising Connected TV
By Video 3.0 / The Drum at 09-Oct-2019
Publishers need to get their priorities straight when it comes to delivering programmatic advertising on their platform. When it comes to doing business with advertisers, publishers must 'put the tech at the centre again,' Job explains....

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