Connected TV Ad Spend Is Growing, but There Are Still Plenty of Challenges

10.10.19 11:50 AM Comment(s) By Michael Kokernak

 OTT and Connected TV advertising
By Video 3.0 / eMarketer at 08-Oct-2019
An ad buyer considering connected TV has the option to buy from multiple sources, such as streaming device manufacturers, makers of smart TVs, content aggregators, programmatic ad exchanges and broadcast networks....

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